Disturbing "Ouija" evolution in media

Hasbro CEO Brian Goldner has revealed details about the upcoming "Ouija"movie currently in the works. Goldner, who will also serve as executive producer for the film said that he wants to be clear about one thing in particuar, " This will not be some G-Rated, weak hot sauce "Jumanj" knockoff. He informed M-TV news that the film will contain horror genre elements similar to "The Ring," and "The Gift."

Goldner explained the filmmakers are keeping two operating principles in mind while creating a movie around a game in which players ask questions and attempt to communicate with otherworldly spirits: one, be careful what you wish for; and two, is Ouija just a game or is there something deeper and more sinister going on?
“Half of the people that play Ouija as a séance think it’s just a game,” said Goldner. “The other half thinks it’s much more serious than that. So that idea, is this real or is this just sort of imagined? Is this something that’s done by the participants or is this something that’s really from beyond?”
“Because of course breaking through to the other side is something we’re all kind of interested in,” he continued. “It’s such an intriguing idea, and that’s something we want to explore in this movie.”
How might the film’s characters get swept up into the territory of the creepy Great Beyond? “In Ouija you ask questions and then you get these answers,” Goldner told us. “And sometimes these answers are unintended answers. So be careful what you ask, that’s the element of the game that I think is so fun. You sort of use that insight about really playing Ouija as the jumping off point for a story for a movie, and then you link it to something much bigger.”
That producers are willing exploring—and subjecting the film’s characters to—horror movie conventions is the surest indication that “Ouija” will not be geared toward the elementary school set. Indeed, Goldner is ever mindful of the deep connection his audience feels toward a board game that has been delivering late-night chills and thrills for generations.
“People out there really take it pretty seriously and I think that’s the fun of it,” he said. “Everybody, especially in fact young teenage women as they grow up and go through their teens—have all had a Ouija story. They’ve all gotten together for a sleepover that’s maybe gotten a little too scary. They can all remember back.”
If Goldner has any doubts about adapting a mere board game into a cinematic blockbuster, the exec wasn’t tipping his hand. In fact, he name-checked another Hasbro toy that led to a huge box office success: “Just like in ‘Transformers,’” he said, “it was always about ‘more than meets the eye.’”

 

Also, there has been controversy following Hasbro's release of a newly designed "Pink" Ouija Board aimed at young girls.

According to Stephan Phelan, of the pro-life and missionary organization Human Life International, Ouija board is “a dangerous spiritual game and for [Hasbro] to treat it as just another game is quite dishonest.” This sentiment has been echoed by several customers complaining at Amazon.com, and in fact, Toys R Us is phasing the game out, although they haven’t said why.

Phelan elaborated, “Christians should know, well everyone should know, that it’s opening up a person to attack, spiritually. Christians shouldn’t use it."

These new developments in Ouija marketing and production in my opinion will undoubtedly influence thousands upon thousands of people to dabble into this realm of spirit summoning and communication with dangerous entities such as Zozo.

The "paranormal explosion" continues on television with huge ratings on a wide variety of ghost hunting shows with investigators "demanding" the spirits make their presences known. The wildly successful film "Paranormal Activity" is in sequel production, and many more films scripts are following the Paranormal footprint.

In the next few years we will witness paranormal based media like never before. As in ancient man, the fear of the unknown remains a powerful imprint into the minds of modern culture. Are we getting closer to solving mysteries of spirit communication?

Glow in the dark boards, pink and purple, Hell-Boy boards, Sabrina The Witch talking editions, and most recently the ominous Ozzy Ozbourne collectors board! We are seeing marketing towards an ever increasing younger demographic. New cell phone applications are targeting youth with mobile Ouija apps.! A new Ouija I-Pad software has been released, and there will be no slow down of these and other inventions to allow people more ways to contact the dead or un-living.

I suspect there will be an increase in real paranormal activity as public opinion shifts towards the acceptance of these spiritual phenomenons. Millions of people will seek a "paranormal" experience of their own, and I suspect many will be granted that what they wish for.

So the evolution of the Ouija continues. Marketed as a simple board game to youngsters world wide. Are they concerned with your daughter's exposure to nasty Incubus phenomena? Are they responsible for demonic influences being introduced into the lives of innocent families? I think as the popularity grows, so too should be the efforts to warn people as to what can happen when you invite spirits and negative entities into your living rooms!